Sunday, November 18, 2007

BEST BUY Black Friday 2007 Advertisement leaked


the leaked Best Buy ad for everyone's favorite post-Thanksgiving thrillfest—freezing your ass off in line to save some cash event of the year.

took a quick pass through the list and spotted quite a few good deals.

Here are some of the more tempting purchases we spotted:

HP 42" 1080p LCD HDTV

Dynex 32" LCD HDTV

Philips 32" 720p LCD HDTV

JVC 30GB Hard Drive Camcorder

Canon 8MP D-SLR Digital Rebel XT Camera w/75-300mm Canon Zoom Lens + Accessory Kit

Sony Laptop With 1GB RAM And DVD RW 8587772

HBO Full Season TV Show DVD Sets
50% Off

October 30, 2007

Sender Information:
Best Buy Inc.
Sent by: [Private]
New York Law Department
New York, NY, 10001, USA

Recipient Information:
Black Friday Ads
Scottsdale, AZ, 85260, USA

Sent via: email and express mail
Re: Unauthorized Use of Best Buy’s Advertising Materials

Dear Sir or Madam:

This office is counsel to Best Buy, Inc., its divisions and operating subsidiaries (“Best Buy”) Like many retailers, Best Buy generally conducts a significant shopping promotion centering around the days following Thanksgiving (commonly known as a “Black Friday sale.”) The elements of this promotion, including sale dates and times, as well as sale merchandise selection and pricing, are the product of substantial time and effort on the part of Best Buy, and constitute proprietary information.

We have become aware that your web site (the “Site”) is currently displaying this information, including specifics relating to “early bird” specials, a detailed list of items to be on sale (with sale pricing), and even featuring images from Best Buy’s promotional materials, none of which has been released to the public (collectively, the “Best Buy Black Friday Materials.”) The Best Buy Black Friday Materials are protected by copyright, trade secret, and other federal and state laws. Due to the unauthorized display and dissemination of these materials on the Site, you are in violation of these laws, which carry a range of financial and other penalties.

Accordingly, we hereby demand that you immediately remove any and all Best Buy Black Friday Materials from your site and any related sites, and destroy any other materials containing same. We further demand that you disclose the source from which you obtained the confidential Best Buy Black Friday Materials. Due to the sensitive nature of the subject material, we anticipate receiving your response confirming removal of this information within two (2) business days of the date of this letter.

Absent a reply within this time frame Best Buy reserves the right to take legal action with no further notice.