
What do Tom Cruise and John Travolta know about Scientology      that we don't? 
14/02/2008  To non-believers, it seems      barmy. But to the faithful, like John Travolta and Tom Cruise,      Scientology is life-affirming, empowering and the secret of their      success. What do they know that we don't? William Shaw reports      
35-37 Fitzroy Street in London is a building with some history. It     is the former home of Venezuelan revolutionary Francisco de Miranda.     To Scientologists, though, that is small beer: for them it is the     place that, 50 years ago, became the world HQ of L. Ron     Hubbard's new religion, Scientology.
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| Tom Cruise: wide-eyed | 
Hubbard's office is still there, just to the right of the     front door. One of the spookier features of Scientology is that     every centre reserves an office for the late LRH - a kind of shrine.     There's usually one of his pens on the table, ready, as if     he's just going to pop back any second. This office is special,     though. Outside, mounted on the wall, is a new-looking wooden     mailbox which reads: 'Letters or messages posted here go to L.     Ron Hubbard immediately.'
Wow, I think to myself. Given that Hubbard died in 1986,     that's quite impressive. I turn to my hosts and ask, 'How     does that work?' There's a brief pause, and then my hosts     burst out laughing, amazed at my credulity. 'It     doesn't,' they smile. 'The science that could make     that possible hasn't quite been invented yet.' They     explain that they've simply restored the box, just as it was in 1957.
You see? Encountering Scientology, you come with a certain     baggage: given its reputation, you expect it to be nuts.
It doesn't help, of course, that Andrew Morton recently     penned a tome on Scientology figurehead Tom Cruise, suggesting that     a) he is Scientology's number two; b) that Scientology boss     David Miscavige had followers running round planting wild flower     meadows for Cruise and his then wife Nicole Kidman to romp through;     and c) suggesting that many Scientologists believe that     Cruise's current wife, Katie Holmes, fathered the deceased L.     Ron's child by using his frozen sperm.
These allegations might have faded fast from view, were it not for     the additional embarrassment of a couple of videos being posted on YouTube and gawker.com. Both are     private Scientology videos showing Cruise talking, wide-eyed, about Scientology.
On screen, he rants evangelically about Scientologists 'being     the only ones who can really help', and laughs maniacally about     the 'SPs' (Scientology jargon: 'suppressive     persons') who supposedly hold Scientology back from its     greatness. To the outsider, he looks clearly insane.
We lap up these stories about Tom's mad adventure with     Scientology. It confirms what we seem to want to believe: that     Scientology is an act of collective lunacy. But over the years     I've met many Scientologists. Their shiny self-belief may make     them a tad dull, but none of them seemed remotely mad. Odd as it may     seem, it's entirely possible to lead a successful, functional,     even normal life and be a Scientologist.
It can never be said that Tom Cruise lives a normal life, but you     don't get to be Forbes magazine's 'world's most     powerful celebrity' by being a lunatic. The list of fellow     celebrity Scientologists is a long one: Kirstie Alley, Chick Corea,     Beck, Jenna Elfman, Juliette Lewis, Lisa Marie Presley, Jason Lee,     Giovanni Ribisi, John Travolta and his wife, Kelly Preston, are, or     have been in recent times. Will Smith almost was. Jerry Seinfeld     toyed with it. Celebrities or not, these are not weak-minded people.     They are all successful at what they do. So, we wonder, what on     earth are they doing in Scientology?
One answer is simple enough. To put it bluntly, Scientology     really, really likes famous people. Cynics point out that there is a     reason for this. From the early days of Scientology, L. Ron Hubbard     set out to attract the famous to his new religion. Tom Wolfe once     defined a cult as 'a religion with no political power'; L.     Ron Hubbard appears to have believed that Scientology needed     something a lot more potent than political power. In 1955 he     launched something he called Project Celebrity, listing 63 famous     people he wanted to interest in his 'science of the mind'.     It was a catholic selection that included Ernest Hemingway, Danny     Kaye, Orson Welles, Liberace, Bing Crosby, Pablo Picasso and Walt Disney.
'These celebrities are well-guarded, well-barricaded,     over-worked, aloof quarry. If you bring one of them home you will     get a small plaque as your reward,' Hubbard wrote to his followers.
In the 1950s Gloria Swanson was one of the first Hollywood players     to flirt with the fad. Pianist Dave Brubeck said publicly that     Scientology had helped his career. Other new religious leaders who     made it big in the 1960s and 70s, such as Prabhupada, the founder of     Krishna Consciousness, or the Maharishi and the Meher Baba,     presented their teachings as a refuge from fame - a way of cleansing     yourself of its pernicious influences. Hubbard made it clear that     Scientology was having none of that. Famous people were special.     Celebrities, Scientology believes, are on a potentially higher     spiritual level of activity - and, yes, they're also quite     useful. Eight years later, Hubbard was expanding on the theme:     'Rapid dissemination can be attained... by the rehabilitation     of celebrities who are just beyond or just approaching their prime.'
At the Fitzroy Street HQ, I recite this instruction of     Hubbard's to Bob Keenan, a bluff, blokey former fireman and     Royal Marine with a cockney twang who is introduced to me as     'L. Ron Hubbard's official representative in the UK'.     Keenan became a Scientologist in 1991 after a leaflet advertising     one of Hubbard's books dropped through his letterbox. We are     now lunching in the first floor of the office. Keenan doesn't     have any problem with Hubbard's instructions to use celebs to     spread the word. 'We are,' he says over soup,     'absolutely interested in disseminating Scientology.     That's what we are doing. There is no doubt in my mind that we     are interested in people who have the ability to stand up and talk     to other people. Obviously, if you look after the artists they will     talk about Scientology, and if they do, a lot more people get     interested. What do we do? Stop them talking to disprove your     point?' To be fair to Scientology, pretty much everyone uses     celebrity to promote a cause these days. The United Nations uses     Angelina Jolie, and Amnesty International uses Sting and Bono. If     we're honest, it's not the use of celebrities that makes     us uneasy, it's more who's using them that we don't like.
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| John Travolta and Kelly Preston: riches | 
This is where you have to tread carefully, trying to understand     the strange phenomenon Hubbard created. Even if Hubbard was, say, a     cynical con artist who created the religion of Scientology to make a     fat living for himself, does that matter if, 20 years after his     death, the legions of devoted followers are sincere in their faith?     We have become a secular society, ill-at-ease with belief and     exhausted by the effort of trying to understand and accommodate the     unlikely faiths of others. An increasing number take the Richard     Dawkins strategy: outright contempt for any spiritual leaning at all.
Given this, the idea of venerating a portly, ginger-haired,     cravat-sporting man who claimed to have invented a revolutionary     'science of the mind', who appears to most of us to have     been an ambitious huckster, and who, according to ex-members and     detractors, was also a ruthless, devious and sometimes cruel man     seems utterly ridiculous. Yet as I look around the room I'm     lunching in, it's clear Scientologists do exactly that.
The walls of this house are covered in photos taken by L. Ron     Hubbard and documents attesting to his greatness. 'This     photograph of the Great Wall of China he took when he was 17 was one     of the first to show seven turns of the wall... This navigation     system he invented is still in use today.' I've heard this     litany before. Every part of Hubbard's history, though disputed     by outsiders, has been mythologised by Scientologists. Whether his     intentions were as self-serving as many believe, he has left behind     an organisation staffed by the sincere.
This building, done up in the sort of 1980s interior-decor style     beloved of Scientologists - all pale-peach paint and gilt - is yet     another shrine to LRH. To them, though they'd be horrified the     description: he has become a holy figure in all but name. In just     the same way, whether or not Hubbard's intentions were cynical,     the notion of celebrity in Scientology has become imbued with a     strange holiness too. Maybe one of the reasons musicians and movie     stars like Scientology is that it's one of the last places     where the notion of celebrity is still, curiously, revered.
The celebrity centre in Hollywood is a fairytale building on the     corner of Franklin and Bronson, a vast 1920s confection based on a     French chateau. A while ago, when I first expressed an interest in     writing about Scientology, the organisation hummed and ha-ed, then     invited me to a party there to celebrate the centre's 26th     anniversary. It was a starchy affair, like any gala party, except     that it was packed with Hollywood's Hubbardites. Nancy     Cartwright, the voice of Bart Simpson, was explosive in white (it     was recently revealed that Cartwright is Scientology's biggest     celebrity donor, having given $10 million to the church last year).     Travolta, wearing a shiny silver tie, came with his wife Kelly     Preston. For a church social, it was decidedly upscale.
In many ways it was just another Hollywood get-together, but there     was that heady whiff of faith there too; Isaac Hayes introduced his     cover of a Beatles song as being about 'the long and winding     road to truth'. Buttoned by a camera crew, Travolta gushed:     'There's no doubt about the impact the Scientology and     Celebrity Centres have had on the artistic community. It helps the     artist clean up their act, be more focused, and get real career     help.' The centre's president announced that this party     'marks the day when L. Ron Hubbard entrusted the Celebrity     Centre with the role of caring for the artists and opinion leaders     in our society.'
I checked back in, some time later, as a paying guest. The centre     operates as a hotel. Anyone can book a room there. For $250 a night     I moved into a lavish suite. Spread over two floors, it was the most     opulently chandeliered and draped accommodation I've ever     stayed in. My room came with a valet, a sweet young Hungarian called     Beatrix who left a chocolate on my pillow and a card that said:     'On the day when we fully trust each other, there will be peace     on earth - L. Ron Hubbard. Have a pleasant night.' Hubbard,     wherever he is, wished me pleasant dreams.
It was like any other hotel in some ways. There was a reception     desk, a white piano in the lobby where a middle-aged man tinkled a     tune, and a restaurant. There were differences, of course. Across     the lobby as always, was LRH's office, at the ready.     'It's not like we think he's going to come back and     suddenly sit down in his chair,' said Tom Davis, head of the     centre, who was showing me round. Davis is the son of actress Anne     Archer. (He features in John Sweeney's heavy-footed Panorama     documentary, losing his temper at Sweeney for repeatedly calling     Scientology 'a sinister cult'.)
It's appropriate that LRH's shrine is a desk. Hubbard     adored bureaucracy. An ex-naval man, he named the central     bureaucracy the Sea Org. It's their staffers who run this     place. Stranger still, next to Ron's office was the recruiting     officer's desk. Should I have felt the urge to dedicate my     life, or indeed lives, to Scientology, I could have signed up there.     On her desk lay a pile of contracts, printed in fine gold and blue.     Half way down, the print that makes the non-believer start and     goggle reads: 'Therefore I contract myself to the Sea     Organisation for the next billion years (As per Flag Order 232).'
When Hubbard first started hawking his strange 'science of     the mind' in the early 1950s, the psychiatric community howled     in disbelief at his unempirical hotch potch of assertions - and duly     denounced it. Hubbard's response to the American Psychological     Association's criticism was typically vituperative. He went on     the warpath, characterising psychiatry's worst excesses as     typical of the whole practice. Hubbard's florid allegations of     indiscriminate use of electroconvulsive therapy in the psychiatric     community live on in Tom Cruise's occasional outbursts against     Ritalin - or his extraordinary outburst a couple of years ago     criticising Brooke Shields for taking Paxil for post-partum depression.
The cynics note that Scientology's subsequent subtle shift     from being a 'science' to being a 'religion'     appeared immediately after the APA's initial criticism. That     history appears to confirm an idea of Hubbard as the slipperiest of     gurus is irrelevant to those who work their way up the levels known     as 'the Bridge', or those who turn up every Sunday     afternoon for the service in the marquee on the Celebrity     Centre's lawn, delivered by a man in a purple shirt and dog     collar, an eight-pointed crucifix dangling from his neck.
On the second and third floors Davis showed me the     'auditing' and training rooms. The sci-fi faith of     Scientology has it that we are pure and ancient spirits that have     become sullied with 'engrams' and other negativities, both     from the day-to-day horrors of everyday life, but also from past     existences. Being audited is a little like a therapy session. You     talk holding on to Hubbard's famous E-meter, a simple     galvanometer, a little like a lie-detector, while the auditor or     'spiritual counsellor' listens, watching the needle for     the 'falls' and 'floats' of the needle. The     process supposedly frees you of your engrams. Over time, you can     become 'clear'. Only then can you begin to engage in the     real mysteries of Scientology, progressing through a series of     complex, and often expensive, mystical training programmes to an     exalted position of spiritual cleanliness.
I have a theory for Scientology's attractiveness to the     well-heeled of Hollywood. In the 20th century many of Europe's     exiled psychiatrists set up shop on the West Coast. Psychotherapy,     in all its various guises, became a quasi-religious practice.     Scientologists' bilious rejection of psychiatry marks it out as     curiously unique in this milieu - one faith replacing another. (I     try this theory out on Bob Keenan, but, frankly, it falls flat.     'I can't answer that. People don't come into     Scientology as a replacement,' he announces. The idea is inconceivable.)
One day, I met Kelly Preston at the centre. She chatted, with     affable earnestness, about the riches Scientology had given her.     She'd been turned on to it by an acting coach. She never     thought it weird that the Scientology staffers all wore quasi-naval     uniforms. That just convinced her they meant business. 'You     know that on a first-class ship,' she said, 'you're     going to get first-class service.'
She was a dogged, hard-working student of the faith; she had done     almost as many of the 'levels' as you could. Naturally,     she couldn't go into detail about what she'd learnt,     because the upper levels are strictly confidential. Instead, she     talked generally of Hubbard's principles of     'doingness', 'havingness' and     'beingness'. 'The beingness of somebody... who you     are... your lifetimes,' she explained patiently.     'It's as pure a being as you could ever become.' When     she finished her course in 'beingness', her life was     completely different, she told me, so different that she could     hardly remember how to walk. She remembers grabbing hold of the wall     when she left the room, thinking, 'OK, put one foot in front of     the other. That's how you walk in this body.' She said:     'It blew my mind.'
After the course in havingness, she felt she could have anything     she wanted. She married John Travolta: they had a baby. She got film     parts that she had always wanted. 'My having-ness went     Bssssssssss!' She makes a motion like a plane taking off.
The couple wed at a service conducted by a Scientology minister.     She gave birth to their son, Jett, in total silence. Hubbard     believed that any sounds or words uttered during the trauma of birth     could be recorded as 'engrams'. 'That,' she said     with matter-of-fact pride, 'is one of the most remarkable     things... I feel I gave my son a gift.'
Scientology offers that seductive promise of so many mid-20th     century religions: you can create yourself - you can be who you want     to be, do what you want to do, and have what you want to have.
A curious fact remains: only a smattering of British celebs have     become Scientologists, and those that did - the Rolling Stones'     piano player Nicky Hopkins, the Incredible String Band - are hardly     A-list. It may be that we're just a more cynical nation, less     impressed by snake-oil and smoke, but maybe it's also because     we're also a country less at ease with the whole idea of     therapy and self-examination.
There were always magazines lying on tables in the lobby of the     Celebrity Centre, as there should be in hotels, only these were     magazines like Celebrity or High Winds - the magazine of the Sea Org.
I was skimming through High Winds when I came across an article     winningly headlined 'Handling Suppression on the Fourth     Dynamic' (by then I had learnt that the 'fourth     dynamic' meant the whole of mankind). In a tone of unforgiving     militancy, it talked of 'eradicating SPs', and crowed     about how they had 'shut down' one particular defector who     had criticised the movement. 'Unemployed and abandoned by his     family, this squirrel had schemed to make money by hawking his lies     in a book. But the Office of Special Affairs had a court declare his     book libellous. He has now been forced into bankruptcy...'
This is one of Hubbard's most controversial legacies. He was     a strong believer in the crude evolutionary principle: survival is     all that matters. His explicit doctrine was 'attack the     attacker'. He left clear directions about how critics were to     be dealt with, including: 'Start feeding lurid blood sex crime     actual evidence on the attackers to the press.'
This last instruction was, on occasion, used against the press     itself. I had personal experience of that. Knowing that I was     writing articles about them, the Scientologists began inundating me     with faxes countering the vituperative propaganda that was being     directed against them. One day, by the sort of classic mistake that     befalls all such bureaucracies, they sent me an internal memo titled     'Entheta media handling', instructing British     Scientologists to 'handle' the problem of British     journalist Richard Ingrams, a long-term critic. 'Ingrams,'     said the fax, 'has a much publicised divorce history... admits     to be gay, but then has a love affair with a 20 years his junior     woman at his Berkshire house.' ?The note went on to order local     Scientologists to interview Ingrams's opponents and search     public records to 'find, investigate and document scandals     Ingrams is for sure part of.'
Within minutes they were on the phone, begging me not to reproduce     the document or the patently false allegations it contained. People     would get the wrong idea.
Understandably, with tactics like that, relations between the     press and Scientology have never been cordial. The press hates     Scientology. It groans every time the orchestrated letter-writing     campaign starts to correct a 'mistake' they've made.     This is a curious war, fed by bitter, not always accurate testimony     from furious ex-members on the one side, by Scientology's     absurd history of aggression on the other, and by the press's     fury at such attempts at manipulation, and consequent     over-eagerness, sometimes, to believe the more absurd rumours.
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| Kirstie Allie: successful | 
Strangely enough, recent days have offered another clue to why     some celebrities remain so loyal to Scientology and why it continues     to attract their attention. Tom Cruise may have not succeeded in his     recently rumoured attempt to 'recruit' David and Victoria     Beckham - if he actually did - but the experience of being a     Scientologist, constantly at war with a hostile media, is one that     must chime increasingly with modern celebrities such as Posh and     Becks. The press are 'SPs', out to get you, out to tarnish     your truth. You are special: they are there to bring you down.
In a way, it's this bitter dynamic that Hubbard bequeathed     them that has kept Scientology so alive. We may be hostile to what     we perceive as its manipulative pseudo-science, but it takes that     hostility as proof that it alone is right. We are the enemy it needs     to defeat to save the world.
Attacking a chocolate dessert with a spoon, Bob Keenan insists     that the fax I received several years ago about Richard Ingrams is a     thing of the past. Scientology, he says, is different today.     'That would not happen,' he promises.
So, I ask him, does he regard Andrew Morton as an 'SP',     a 'suppressive person'? 'He is suppressing people -     absolutely. Saying the disgusting things he has said, he is acting     to suppress the work that is being done in Scientology.'
Around the table, Bob and his colleagues look at me, angry,     indignant, bewildered. How could someone attack them like this.     It's bigotry, they believe, a symptom of religious bigotry     against them.
After lunch, I stand to leave. Pressing more bundles of press     releases on me, Bob Keenan and his colleagues smile at me as warmly     as they can as they show me the door to the Fitzroy Street office.     These are the true believers. They have given their lives to this     faith. They may be weary of the relentlessly negative way we write     about them, but they have come to expect nothing less.